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Playground – Top tips for devising & pitching a kids TV programme

Developing winning ideas which can be developed into a successful kids TV programme requires a great deal of expertise and above all a great story!

There are no hard and fast rules and creating an original idea is no mean feat. That’s why we’ve worked with Nick Wilson, to create our top tips for devising & pitching a kids TV programme.

Nick Wilson is one of Britain’s most experienced children’s TV executives and over his career has created iconic brands including the Wide Awake club, Wacaday and Milkshake; as well as producing shows for ITV, Nickelodeon and the BBC.

Click here to download our top tips for devising & pitching a kids TV programme.

Nick is also one of our Playground Monitors, our very own panel of industry experts who work with kids and families in professional environments. Their input and knowledge means we can contextualise our research questions at a higher level of thinking. We’ve developed Playground to provide businesses with a greater understanding of the way kids and families think and behave. To find out more about what we do click here to watch our 90 second creds video.

If you want help in developing a winning concept or understanding how your idea will be met by your intended audience please contact Playground on +44 (0) 20 7843 9777

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